Over the past few years, under the background of the development of the garment industry, designers of China's apparel industry as one of the Chinese apparel industry groups have embraced historical opportunities and challenges.
The importance of creativity has been self-evident in the Chinese clothing industry's efforts to create from China to China. The country has given fashion designers shoulders the heavy responsibility of fashion innovation and the professional responsibility of making Chinese-made apparel products deeper and deeper and making individual cultures.
In the more than ten years of rapid development of the Chinese fashion industry, we have clearly seen that the career connotation of fashion designers, including basic knowledge, professional skills, and ethics, has been enriched. "The accelerated upgrading of the Chinese garment industry has taken place in the international fashion week. Men's wear can be seen. For a long time, China's men's wear design is not as good as abroad, but in recent years, the number of male designers participating in the fashion week has increased year by year." Chinese Fashion Designers Association Dai Yan Su Yanyan told reporters.
This status quo to a certain extent also reflects the relative maturity of the industry. However, as a professional fashion designer, the current professional quality and understanding of its understanding does not seem to fully meet the needs of the market.
At present, China's garment industry is transforming from processing trade to brand management. In the international market, we are one of the largest countries in the processing industry, but the brand has not yet gone international. There is still a gap between China's marketing network, marketing methods, design, market convergence and international level. Objectively speaking, the survival environment of domestic fashion designers is not optimistic. At present, compared with foreign counterparts, most domestic fashion designers have a certain gap between popular control, aesthetic standards, personality expression, market grasp, and product innovation. This is because more and more foreign counterparts compete and they are not dominant. The domestic designers have been more difficult to survive in the fight to grab rice bowls.
For domestic designers to achieve results, “going out†has become the key. The Chinese Fashion Designers Association’s Wang Qing has commented that Chinese fashion designers have gone abroad: Chinese brands must go international and designers must go first. Going out, this is the only way for us to go international, and it is very important for the internationalization of the brand. In learning and communication, Chinese design groups have become more confident in their growth. The nation is also a world, and Chinese designers use the talent to prove to the world.
For the future development of the Chinese fashion designer industry, industry experts suggest that in the face of China’s rapidly developing apparel industry, the formation of a “design team structure†of perfect design talent is the key.
In addition, the creation of a design studio dedicated to providing personalized services is a good way out. However, this type of service has not yet formed a stable market atmosphere. Designers can make more attempts, for example, from the traditional processing factory to fight for the market of professional wear, while continuing to do advanced customization, on the other hand, to participate in various occupational occupations. In the future, design is the decisive factor in winning bids for business wear.
Competent designers must still create their own designer brand. In the future, the final result of fierce competition in the international market must be the retailer's brand monopoly market, and the retailer brand is to monopolize its monopoly on the market with a large number of acquisitions and mergers of designer brands.
The importance of creativity has been self-evident in the Chinese clothing industry's efforts to create from China to China. The country has given fashion designers shoulders the heavy responsibility of fashion innovation and the professional responsibility of making Chinese-made apparel products deeper and deeper and making individual cultures.
In the more than ten years of rapid development of the Chinese fashion industry, we have clearly seen that the career connotation of fashion designers, including basic knowledge, professional skills, and ethics, has been enriched. "The accelerated upgrading of the Chinese garment industry has taken place in the international fashion week. Men's wear can be seen. For a long time, China's men's wear design is not as good as abroad, but in recent years, the number of male designers participating in the fashion week has increased year by year." Chinese Fashion Designers Association Dai Yan Su Yanyan told reporters.
This status quo to a certain extent also reflects the relative maturity of the industry. However, as a professional fashion designer, the current professional quality and understanding of its understanding does not seem to fully meet the needs of the market.
At present, China's garment industry is transforming from processing trade to brand management. In the international market, we are one of the largest countries in the processing industry, but the brand has not yet gone international. There is still a gap between China's marketing network, marketing methods, design, market convergence and international level. Objectively speaking, the survival environment of domestic fashion designers is not optimistic. At present, compared with foreign counterparts, most domestic fashion designers have a certain gap between popular control, aesthetic standards, personality expression, market grasp, and product innovation. This is because more and more foreign counterparts compete and they are not dominant. The domestic designers have been more difficult to survive in the fight to grab rice bowls.
For domestic designers to achieve results, “going out†has become the key. The Chinese Fashion Designers Association’s Wang Qing has commented that Chinese fashion designers have gone abroad: Chinese brands must go international and designers must go first. Going out, this is the only way for us to go international, and it is very important for the internationalization of the brand. In learning and communication, Chinese design groups have become more confident in their growth. The nation is also a world, and Chinese designers use the talent to prove to the world.
For the future development of the Chinese fashion designer industry, industry experts suggest that in the face of China’s rapidly developing apparel industry, the formation of a “design team structure†of perfect design talent is the key.
In addition, the creation of a design studio dedicated to providing personalized services is a good way out. However, this type of service has not yet formed a stable market atmosphere. Designers can make more attempts, for example, from the traditional processing factory to fight for the market of professional wear, while continuing to do advanced customization, on the other hand, to participate in various occupational occupations. In the future, design is the decisive factor in winning bids for business wear.
Competent designers must still create their own designer brand. In the future, the final result of fierce competition in the international market must be the retailer's brand monopoly market, and the retailer brand is to monopolize its monopoly on the market with a large number of acquisitions and mergers of designer brands.
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