The future of fur should be personalized and diversified fashion development

"China's fur production and sales growth are relatively large, in the world fur market occupies a larger proportion." China Leather Association executive vice president Li Yushu on October 28 China Camp Camp Twenty-second International Fur Trade Fair And the first Yingpi Cultural Festival on the development of fur in our country said. When talking about the development trend of fur industry in our country in the future, he pointed out that the direction for the future development of fur in China should be to develop in a trendy, personalized and diversified way. Compared with the world fur industry, the brandization of China's fur industry is still not obvious. Many products are sold abroad, accounting for not only small market share, but also a big gap in brand awareness. "I think in the fur industry in the future development process, our fur producers should pay more attention to brand building, fashion, identification efforts. Only the formation of a design, management, marketing, integration of fur production, sales and Management team in order to really win the value of the international high-end market and outlet. "Fur Association, the former chairman of the fur at this fur fair pointed out:" In the past few decades, China's fur processing and marketing market has been booming, Become one of the world's top fur market.Also must see that the fur market is part of the fashion world must continue to reform and innovation to meet the needs of the world's consumers.In order to maintain the important position of the Chinese fur industry in the fashion world, Continue to be in the process and quality, continuous development and innovation .This fair was held in the town of Zaoqiang County Day Camp from Oct. 28 to Nov. 1, five days, from the opening ceremony, Camp Paper Culture Exhibition, Camp International Fur Town Opening Ceremony, Yingpi Cultural Festival, Yingpi Promotion Trade Fair and Project Signing Ceremony, China Leather Industry Association The annual meeting of the Professional Committee of fur will be composed of six sections.China · Daying International Fur Fair has been successfully held since 1992, the 21st session of this fair will be adhering to the "specialization, internationalization, branding, fashion "Has always been the aim of" Qiu-world, dream world "as the theme, bringing together many well-known domestic and foreign enterprises exhibitors fur.

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