As a barometer and benchmark for the development of the industry, China International Textile and Excipients Exposition ("Fabric Exhibition") will celebrate its 15th birthday in October. From the initial 4,000 square meters to the current 115,000 square meters, and become one of the world's largest professional field of fabric exhibition, fabric exhibition so leap growth is really amazing. Looking back on this 15-year history of development, it is a period of rapid development in China's textile industry. Fabric exhibition not only witnessed the vigorous development of the fabric industry, but also found its best position under the special textile industry situation and became the development path of the textile industry. Or missing important role. 15 years to achieve triple jump "fabric exhibition can be bigger, but the fabric exhibition so fast done so far beyond our imagination." As an important fabric exhibition "trader" and an important witness to the development of fabric exhibition, the CCPIT Textile Yang Zhaohua, vice chairman of the industry branch have made such a sigh. It is understood that the fabric show is born shoulder the mission of the industry. In 1995, when the first intertextile of China International Textile & Textile Fair was held in Beijing, the exhibition of fabrics targeted at solving the problem of "the fabric is a bottleneck in the development of textile and garment industry" in the Chinese textile and apparel industry. At that time, the design of Chinese clothing designers due to fabric constraints, can only stay in the T stage, to be transformed into the reality of the market-oriented products, there is no domestic fabric to support the design. China's garment industry to provide the choice of foreign high-end fabrics opportunities, while promoting the level of China's fabric industry, and gradually replaced by imported fabrics imported fabric is the initial mission of the Fabric Exhibition. "When the show started in 1995, the textile industry in China was very low, and we had a lack of experience in organizing exhibitions and were still studying abroad for exhibition companies. At that time, the exhibition was following the market and the organizers of the exhibition proposed that exhibitors need What, what the show provides.Exhibition in the initial stage only concerned about meeting the exhibitors' needs. "Yang Zhaohua recalls. After entering this century, China's textile and clothing industry through the end of the last century, "suppress ingot" and eliminate obsolete production capacity, update the production equipment, access to rapid development of kinetic energy. China has gradually become the world's largest textile and garment processing base. "In this context, the organizers of the show are aware that the exhibition of fabrics can not go along with the exhibitors, but also the audiences who are important participants in the exhibition because the exhibition can only benefit the exhibitors if they are satisfied with the exhibition. One-stop service ideas and initiatives should be out of time. "Yang Zhao Hua talked about. In order to allow fabric development to better meet the needs of garment enterprises, fabric exhibition organizers strongly advocated during this period garment enterprises to understand and even involved in the development of fabric, fabric developers to grasp the new trend of fashion design. After the deep cooperation of fabrics and apparel enterprises, the development and production level of Chinese fabrics have been continuously improved. The market competitiveness of Chinese fabrics is getting stronger and stronger. Fabrics show as the industry development Zuomei table and benchmark position in the hearts of Chinese and foreign textile industry practitioners more and more solid. Until the autumn of 2005, China International Textile Fabrics and Accessories (Autumn and winter) Fair has been successfully held 11 sessions. China's chemical fiber production, yarn production, cloth production and garment output, textile investment, exports and other aspects have been rapid development. Fabric exhibition organizers in the development of the industry a great situation, called on the industry, the competition in the textile industry is the market competition, the essence of competition in technology and products is the competitiveness of innovative enterprises. As a result, the exhibition organizers advocate enterprises to greatly enhance the contribution rate of science and technology. At the same time, Fabrics Fair in promoting the textile industry chain upstream and downstream links made a series of practical promotion work, and achieved great results. Since 2008, due to the combination of various unfavorable factors, the industry crisis is ubiquitous. However, through the professional exhibition of fabric exhibition, the integration and innovation of the textile industry chain has shown a mature light. The comparative advantage of the industry chain has become the core competitiveness of China's textile industry. Yang Zhaohua sigh, go with the business went with the business, which is qualitative change after the accumulation of change. Describing the "smile curve" experienced the financial crisis of last year and the first half of this year, when the textile industry is getting warmer, Shanghai Fabrics Fair in October looks forward to becoming another bridge for fabric enterprises to get out of their predicament. In the past 15 years, from focusing on production costs to focusing on product development, the Fabric Show has witnessed this change in the fabric business. Insiders said that 10 years ago, the domestic fabric products, basically no design at all, the fabric companies did not do real product development. Now, "innovation" has long been the slogan from the entire fabric industry into the implementation of every business in daily production concept. According to statistics, last year, the domestic fabric exhibitors ODM, ODM enterprises have accounted for 60% of the total, these fabric companies continue to develop the show as a high quality display, promotion venues, fabric exhibition always witnessed the fabric industry and business Growth process. Yang Zhaohua said that China Textile Industry Association has been advocated in recent years to increase the industry contribution rate of science and technology and brand contribution in this round of economic crisis on the impact of the industry shows great significance. Those who pay attention to improving the contribution rate of science and technology, brand contribution rate in this round of economic cold show strong resistance to freezing capacity and vitality of sustainable development. It also shows that fabric exhibition advocates enterprise product innovation, promote enterprises to increase the contribution rate of science and technology truly enhance the competitiveness of enterprises. In addition, from the initial overseas exhibitors into the fixed, unparalleled overseas pavilions can see that China is a textile power, the potential consumer of textiles is more and more attractive to promote the international excellent fabrics brand with High-quality products, advanced concepts and high-tech into China. In fact, whether it is the change of domestic enterprises or overseas exhibitors pay more attention to illustrate that the past 15 years is the adolescence of the fabric industry is the growth of 15 years, the rapid development of China's textile industry, fabric exhibition is also rapidly developing. As Yang Zhaohua said, I am glad to seize this 15 years, to participate in and witness the development of the industry. Can be seen from the followers to the leader in the process, fabric show has become a brand, and even become the industry, enterprises have high hopes of the carrier. Yang Zhaohua believes that now China's textile industry is in the process of transforming from a big textile power to a textile power. Textile power should transform itself into a textile power and must upgrade its industrial standard. As the industrial standard rises, enterprises must occupy both ends of the industrial chain's smile curve More share, which will become the fabric exhibition in the future to promote China's textile industry from a power to the transformation and development of power point.