From April 24 to 25, i-baby, a high-end infant brand in China, held "2012 Autumn and Winter Product Orders and Partners' Roundtable Meeting" in Shanghai Tongmao Hotel. Mr. Wang Yaomin, the founder of i-baby at this meeting, first analyzed the dilemma and opportunity of China's mother-baby industry and looked forward to the i-baby's brand dream. Chief Brand Officer Mr. Dawn introduced the i-baby brand development strategy and plan to new and old strategic partners in 2012, and officially released i-baby, a celebrity endorsement of famous movie star Zhou Yun. In the afternoon, themed on the theme of "Three Provinces, Adapting to the Market and Win-Win Wealth", i-baby executives and strategic partners discussed market opportunities, channel innovation, store management, product structure and other aspects of the baby industry A frank communication and successful experience sharing. At the same time in Tongmao Hotel VIP Lounge held a warm signing ceremony. Wang Dong's opening remarks i-baby focused on the introduction of the latest introduction of two high-tech fabrics: silver nano antibacterial processing and collagen processing of skincare skin-friendly textiles and aerospace from NASA temperature control patented technology balance cold Hot temperature Outlast "space cotton" material. The two high-tech materials will be widely used in bedding, underwear, sleeping bags, quilts, pillows and other 2012 i-baby autumn and winter new products. During the on-site meeting, the company held "i-baby National Gold Manager Training Conference", and the national gold manager received training and exams related to headquarters corporate culture, brand philosophy, product knowledge, store management and sales skills. New and old strategic partners also made a special trip to visit China's first mother and child gift club, located in Shanghai's Jing'an District, Luyuan 889 British villa area "i-baby advanced mother and child gift custom club." Under the guidance of the new brand strategy, i-baby brand integrates its family of products, starting from the basic needs of the mother and child consumers, to launch the two major "firstborn space" and "world famous children dress" Category stores and counters: "Newborn first space" is committed to creating a complete growth environment for the 0-3 year-old baby, including the "life" of Baochina, bloom, boori, baby italy and other European and American famous crib, bedding Space ", a" mobile space "made up of world stroller brands such as Silver Cross, iCandy, 4moms and so on, carefully nurturing children's elegance and comprehensively promoting intellectual development. Under the mission of shaping the "gentlemen and ladies of tomorrow", the "World Children's Dress Master" has launched a series of noble children's dresses for today's i-baby, including global famous brands such as Lesy, graci and malip, which enable children to attend formal Get more attention when the occasion, won more appreciation and confidence. i-baby and franchisee sincerely communicate Recently, i-baby has invited a famous movie star, Mrs. Jiang Wen Zhou Yun officially became the spokesman for the brand image, with her noble temperament to interpret i-baby's brand spirit: noble growth for the next generation! By Zhou Yun's portrait endorsement, i-baby brand getting better, causing a wider range of social concerns, its brand concept and the resulting modern maternal and child lifestyles, are increasingly subject to high-end consumer families and new generation parents The favor and love!
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