"Big-eyed pig" children's wear, please "pigs" as its brand image spokesman

Because of starred in the 82 version of "pigs" and famous Madeleine teacher has always been a low profile man, rarely seen in the media appearance more rarely see their endorsement products. And a brand called "big-eyed pig" children's clothing went to the teacher to teach their brand endorsements. And endorsement, Mr. Ma Dehua teacher also said such a sentence, "big guy children are not easy, advertising endorsement error can not have, or else, is the victim." It is understood that while the busy "big-eyed pig" company When the headquarters invited Mr. Ma as its brand image spokesperson, Mr. Ma readily agreed. In the course of cooperation, we also constantly put forward various suggestions to ensure the quality and ensure the operation. How can such a children's brand of big-eyed pig win the trust of Mr. Madeleine? According to the survey, today's children's wear market prices remain high, while the big-eyed children's clothing brand factory production methods used in the quality assurance at the same time, the price is very low. It is understood that the factory outlet is a factory outlet. This new business model directly linked with the brand manufacturers, reducing the cost of intermediate agency channels, in the store directly to the "factory shop" form of operation, most brands have signed a 50% of the following agreements. As a result, big-eyed pigs have adopted this factory-shop approach, attracting more guests. In addition, the factory shop to increase direct contact with the brand, reducing the cost of intermediate agency channels, product discount lower than ever before. At present, the brand factory stores are far from discount stores, but as the quality, style and price advantage of the factory shops are higher than the discount stores, they have become "Taobao resorts" that like "brand + low price" people. "Big-eyed pig" factory store sales of goods directly from the brand company's processing plant is the company's headquarters rely on connections with a large number of branded children's clothing purchased at ultra-low prices, mostly with the same brand of children's clothes listed. In essence, the way that big-eyed pigs do this marketing is the same as the shopping centers like Carrefour and Wal-Mart, with businesses gaining big profits while benefiting consumers. China's children's wear brand market share statistics show that domestic and international brand children's clothing each account for half of the domestic market. "Big-eyed pig" in the promotion of its own brand strategy not only designed to meet the psychological design of children's products, "big-eyed pig" image signs, but also formed a series of product support, building children's clothing, children's shoes, Tongmao, accessories, toys , Stationery and other children's product system, to create a child's personal life now. In addition, "big-eyed pig" also attaches great importance to the brand's cultural connotation. Selling more than just the theme of goods, but also a happy, full of innocence and fun culture, a vibrant way of life. The image of "big-eyed pig" respects children's needs, pays attention to psychological communication, pays attention to product packaging and store design, and mainly advertises on website stores. It constantly listens to consumers and spreads healthy dressing concept. This point is unmatched by ordinary children's clothing, in the market does have a greater advantage. In view of this, Mr. Ma Dehua really spotted the quality came out. Nowadays, the "big-eyed pig", a brand of children's clothing that is very much favored by Mr. Ma Dehua, has blossomed in the whole country, and its development prospect seems to be undeniable.

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