For a long time, the domestic children's wear industry has always been a weak category in the apparel industry. Despite the rapid development of the children's wear industry in recent years, many problems still remain. However, the bottleneck restricting the development of the children's wear industry undoubtedly occupies a primary position. Design talent design talent is the most urgent shortage of children's wear business. A survey of the children's wear market in Beijing found that: Compared with the joint ventures, foreign investment and children's wear brands, the domestic children's clothing brand has a small gap between fabrics, mainly because the design level can not keep up. China's small number of full-time children's wear designer, especially with many years of experience, to understand the international apparel market trend of children's wear designer is even more difficult to find. Due to the higher cost of hiring professional children's wear designer, most small children's wear enterprises in order to save costs, there is no special children's wear designer. China's garment colleges so far have not opened the children's clothing design professional, many designers mainly in adult clothing design, taking into account the design of children's clothing, so the lack of physical characteristics of children's study, lack of grasp of children's physical characteristics, resulting in China's children's wear in the design There is no own characteristics. In developed countries, children's wear trend is released at least twice a year, and professional children's wear books and children's wear designers have relatively mature market demand. There are almost no professional children's wear research institutes in China, and there are no specialties Trend release, resulting in design and market out of touch, poor market information, hinder the development of children's wear industry. As a cultural carrier, children's clothing has a subtle influence on children's physical and mental health, especially for children's early education. Therefore, the children's wear designer should conduct a comprehensive study of children's physical, psychological and living habits, targeted development and design, in the care of children's body, to facilitate children's lives, beneficial to children's physical and mental health under the premise of growth, stress practical, The principle of innocence, the development of different positioning of children's wear brand, is the key to the development of the domestic children's wear brand.