Hangzhou Sijiqing fabric market guards traditional industry merchants evaluation is very comfortable

The Internet has impacted the physical business model, where has it not been affected? In the traditional market, the owners are coming back, giving them more than just pressure, but more about how to cater to the trend.

In the traditional market of Hangzhou Sijiqing fabric market, the interaction between store managers and merchants has made many merchants regard this as a “home”. They warm up and choose to stay in this market, not just a kind of persistence. It is also a kind of guardian, a kind of trust.

Try the market to be reborn

On the first floor, there are two small shops, and the two shops sell only lace embroidered fabrics, but there are thousands of patterns. Speaking of the business here, I have to say that the store owner Li Guixia. This woman from Anhui, in 1994, came to a farmer's business company in Hangzhou to help the boss manage the warehouse. On June 18, 1995, when the fabric market of Hangzhou Sijiqing fabric market opened, he was called a salesman. Two years of working experience made her contact the industry. So in 1997, I rented a shop here. In 1998, I started to buy shops and went on the road to business.

“I only make lace embroidered fabrics, which can be said to be the most marginal ingredients in fashion.” Speaking of his achievements, Li Guixia said that all the assets of the family have been put into the market, and now has 16 stores.

Recalling the original entrepreneurial experience, it is difficult to imagine drifting from the foreign land of Anhui to Hangzhou Anjia. “I didn’t have money at the beginning, I started to buy shops here in 1998” and “I bought a few shops in 2013”... After more than ten years of hard work, she not only settled in Hangzhou, but also introduced her family. The market.

For the future, she still believes in her own vision and the uniqueness of the fabric market in Hangzhou Sijiqing fabric market. Despite the current popular Internet trading platform, price transparency, de-intermediation and other modes, many physical stores have been affected, but as a source of fashion, the color of the fabric and the speciality of the pattern, so many manufacturers will send representatives to place samples here.

“Hangzhou Sijiqing fabric market fabric market does not say the whole country, and several surrounding provinces have a high reputation.” Li Guixia said that the market management is in place now and the tax revenue is reasonable, which is incomparable with other markets.

Join the market management after 90

In the market of Hangzhou Sijiqing fabrics, there are many people like Li Guixia who started their business in Hangzhou. There are also many 90s who have settled here to get the “Business Startup”.

On the first floor, Rokabuzhuang, when Xiao Zhang saw the reporter, he still had a pair of scissors on his neck. He asked why he knew it was used to cut the color.

Xiao Zhang was born in 1991. After graduating from school, he was sold in a mechanical company. The work was relatively simple. He went to the market last year to help the village manage the store. She belongs to the market faster, hundreds of chiffon materials placed on the cabinet in the store, which materials are suitable for girls' dresses, windbreakers, pants, small shirts, etc., she can help you answer them one by one.

Rocca Bhuang has factories in Keqiao and Jiangxi, and most of the products are processed and produced by themselves. In the first half of this year, affected by the market, sales performance has declined, which has made her nervous. Fortunately, it has begun to pick up again in the past few months. She said, "There were a lot of people proofing the company last year. The store was completely crowded. This year, the form was a little bit worse, but it has started to pick up again in the past few months. Every day at noon and afternoon, there are more people. Busy, there are also a lot of fabrics."

For the domestic and foreign markets, Xiao Zhang prefers domestic sales. She used her own experience to tell reporters that some domestic customers demand fabrics, she can feed the information to the factory processing at the fastest speed, the domestic market is pursuing fast words; the timetable for foreign trade is relatively long, to confirm For example, there are requirements for color coloring, and then wait until the order is placed. It takes about half a month to get up, and it usually takes about one month to confirm, which is relatively slow.

Speaking of the new and old transformation of Hangzhou Sijiqing fabric market, she said that this year's remodeled market has made herself more comfortable. "The market is cleaner than the previous market, and it feels very comfortable. For new things, the new environment will definitely be more careful. In the old market, dirty does not affect the pattern at all, and we will not care too much. Now we will maintain it in the face of the new environment."

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